Steve Gould pointing at a shotgun video being banned and taken down

⚠ YouTube policy change

YouTube just banned our sponsors.

Gun channels are under pressure, and the rules keep tightening. Here is how to make sure you never lose TFL.

Get on the list

Never miss a TFL video

YouTube now bans paid sponsorships that feature guns or ammo anywhere in the video. These are the same sponsorships that allow us to create regular content. The rules for channels like ours keep getting tighter, and we are not waiting to see what comes next.

So we built a home we control. Get on the list and you will always know where to find us.

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What is changing

Why we are moving beyond YouTube

We will keep posting on YouTube as long as we can. But we refuse to let one company decide whether you get to see our content.

September 2026

YouTube bans our sponsors

Paid promotions (sponsorships of any kind) are not allowed in videos that feature guns or ammo.

What it means

Our videos are at risk

Videos are expensive to make and we have invested 100’s of thousands of dollars to create our content. Those partnerships make this content possible. Videos can also be restricted or pulled with little warning.

What we are doing

A home YouTube cannot take away

Every TFL video now lives on targetfocused.life. Get on our list and you will always know where to find the latest on all things shotguns.

Our new home

Built so you never lose us

Every video in one place

The full TFL library lives on targetfocused.life. No algorithm decides whether you see it.

Easy to find what you want

Browse by topic, brand, action, gauge, and use, from shotgun reviews and showdowns to shooting tips and hunts.

New features are on the way

The new site is brand new, and we are adding more over the coming weeks, including more ways to connect with TFL and with each other. The email list hears about everything first.